Favorite of Success is the first and exclusive in Ukraine competition of trademarks with open rating. Every year within the framework of this competition organizers carry out an independent benchmark survey of consumers' preferences; InMind marketing research company processes results of this survey and Kiev International Sociology Institute (KISI) approves them.
According to the results of 2013, Schedro Trade House became a favorite of consumers on Oil-Fat Mark of Ukraine and took a dominant position in two categories. In “mayonnaise” category Schedro TM proved to be the best among 39 trademarks. In “margarine” category advanced 14 trade marks and took leading position according to consumer survey.
Pivikova Olga, a Chief Marketing Officer of Schedro Trade House, commented on new achievements of the company: Schedro TH holds leading positions on Oil-Fat Mark because we do take care about our consumers in the first place. Speaking about the category of mayonnaises we can surely say that Schedro TM is a caring pioneer. To make a mayonnaise not only delicious but natural as well, since 2009 we have been producing our mayonnaises with the use of natural yolks. In 2013 we raised the bar of high quality launching Provencale ORGANIC, the first Ukrainian organic mayonnaise”.
Team of highly professional specialists of Schedro TH is constantly applying maximum efforts to expand gastronomical horizons and raise the level of consumer culture all over the country offering its buyers only the best products. We thank everyone, who took part in voting, for high estimate and trust in Schedro TM!”.
Organizers of Favorites of Success trademarks competition emphasized that the title of favorite certainly confirms top position in the segment, high quality of products and is the most important recommendation for those who wish to get only the best out of life!
As previously reported, Schedro TM was among TOP-10 in the national rating of 50 most popular Ukrainian brands published by Focus and firmly holds a leading position among trade marks on the butter and fat market of Ukraine.